NEWS
Discover how Tandem Theory CEO Tom Cole explores AI's impact on advertising strategies and consumer behavior shifts in this CEO Spotlight podcast episode with KRLD’s David Johnson. Listen now for expert insights on AI's role, personalized targeting, real-time analytics, and the power of cultural values in advertising innovation.
Discover how to bridge the data gap and fuel business growth with better customer insights with our guide on unified data systems for achieving data-driven success.
Executive leaders representing Cicis Pizza, Upbound Group (including Rent-A-Center), and Ruby Tuesday were each singled out for their stellar marketing campaigns and overall contributions to the industry.
Enhance your marketing strategy with engaging short-form video content, and unlock impactful results with Tandem Theory's data-driven approach.
Explore key back-to-school trends for 2024 and leverage Tandem Theory's insights to craft successful campaigns that can boost engagement and sales.
This trend report uncovers how distractions and media overload impact consumer behavior, providing insights into creating meaningful engagements amid the noise.